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Buying Less Is Better Than Buying 'Green'

Sue Yee Khor, Co-Founder, Zero Waste Malaysia

23-Oct-19 14:00

Buying Less Is Better Than Buying 'Green'

A study has found that people who consume less are happier than those who engage in other pro-environmental consumer behaviors, like buying environmentally friendly products. Is buying green just another variant of materialism?

Produced by: Juliet Jacobs

Presented by: Sharmilla Ganesan, Juliet Jacobs, Sumitra Selvaraj


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Categories:  SME,  Markets,  Environment,  Science,  Social Issues

Tags:  The Bigger Picture,  The Daily Digest,  buying less,  buying green,  materialism,  Sabrina Helm,  millennials,  consumers,  happiness,  zero waste lifestyle, 


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