BFM 89.9

HIGHLIGHTS 
Podcast  >  Caijin  >  开门见商  >  小红书行销全攻略:哪些生意适合,哪些踩雷?

小红书行销全攻略:哪些生意适合,哪些踩雷?

05-Aug-25 18:00

小红书行销全攻略:哪些生意适合,哪些踩雷?

这一集《开门见商》,我们请来了小红书种草学海外认证讲师—吴舒豪,带你看懂这个在马来西亚拥有超过250万用户的平台,怎么从“分享生活”的App,变成影响大家花钱决定的超级工具。

照片取自:Shutterstock/com

Produced by: 余伟建

Presented by: 余伟建


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  entrepreneurship

Tags:  rednotecontent marketingConsumer BehaviorDigital Strategy





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management, tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Geetha Ranganathan, Senior Analyst, Bloomberg Intelligence gives us her analysis on the streaming sector.

7:45 AM

Morning Brief

Dr Consilz Tan of the Centre for Market Education unpacks the government’s proposal to make the ‘build-then-sell’ (BTS) model mandatory.

8:00 AM

The Breakfast Grille

Dr. Deborah Elms of the Hinrich Foundation discusses the factors shaping the current shifts in the global trading system.

8:30 AM

Morning Brief

Calvin Cheng, Director of Economics, Trade and Regional Integration at the Institute of Strategic and International Studies, discusses the importance of the Gig Worker Bill 2025

8:45 AM

Morning Brief

Lailatul Akma, Deputy Director, Consumer & Market Conduct Department, Bank Negara Malaysia talks us through some of the enhancements the central bank made to its Claims Settlement Practices policy.

9:00 AM

Opening Bell

(REPEAT) Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management, tells us where international markets are heading.

9:15 AM

Opening Bell

(REPEAT) We take a look at the FBM KLCI as well as regional capital markets.

9:35 AM

People, Planet, Profit

Alexander Chia of RHB Research discusses the ESG "Diamonds in the Rough" report on undervalued ASEAN companies with strong financials and ESG practices.

10:05 AM

Open For Business

Riaz Mehta, Founder & CEO of Ritestream, a decentralised platform where creators can fund, distribute, and monetise content using blockchain, NFTs, and smart contracts, shares how his journey from creating global TV hits like The Contender Asia to joining the CryptoKnights collective inspired him to build the business.

11:00 AM

Marketing Mojo

Shane Loh, Founder & Chief Strategist at IDTG Asia, joins us to dive deeper into the findings from The Loyalty Blueprint — from TikTok as a trust signal to why “sounding Malaysian” matters more than ever.

12:00 PM

Enterprise Explores

CrowdStrike’s Fabio Fratucello breaks down the 2025 Threat Hunting Report, exploring a 130% surge in cloud attacks, how adversaries are weaponizing AI with deepfakes, GenAI-built malware, and targeting AI systems themselves — and what enterprises can do to stay ahead with agentic AI, real-time behaviour analysis, and cross-domain detection.

1:00 PM

The Breakfast Grille Repeat

Dr. Deborah K. Elms, Head of Trade Policy, Hinrich Foundation

2:05 PM

Discovery Hour

3:05 PM

Beyond the Ballot Box

We speak to student activist Alyaah Hani on academic freedom, dissent and what young people want from Malaysia.

4:05 PM

Health & Living

We speak to two volunteers from Befrienders KL to find out how they man the Befrienders helpline, and support people in emotional distress.

5:00 PM

Top 5 at 5

6:00 PM

Talkback Tuesday

What is one thing you wish you can change about Malaysia?

8:00 PM

BBC World Service

On this episode of The Food Chain, the team looks at care home food and the intricacies behind them.