As social media shifts from centralised platforms like X (formerly Twitter) to decentralised alternatives like Bluesky, businesses face new challenges and opportunities. In this episode, Anna Loi, co-founder of Goodbite Asia and Good & Honest Co., shares her insights on navigating this fragmented ecosystem, from building trust to rethinking analytics and engagement strategies.

Produced by: Richard Bradbury

Presented by: Richard Bradbury

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  technology,  managing,  controversies,  international,  young finance

Tags:  bluesky,  fragmented ecosystem,  decentralisation,  brand strategies,