BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Enterprise Explores  >  Brown, Beige and Boring - Why Are Products For Older People So Bad?

Brown, Beige and Boring - Why Are Products For Older People So Bad?

Dr. Saiful Hasley Ramli, PhD (Co-Design) @ Sheffield Hallam University - field of expertise: sensitivity product design

18-Sep-19 12:00

Brown, Beige and Boring - Why Are Products For Older People So Bad?

As the market for products aimed at older users explodes, some entrepreneurs are turning to a radical idea: actually get the customers involved.

Produced by: Christine Wong

Presented by: Richard Bradbury, Freda Liu, & Arvindh Yuvaraj


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  SME,  Markets,  Personal Finance,  Investments,  Financial Literacy,  Young Finance,  Personal Development,  Entrepreneurship

Tags:  ageing,  retirement,  brown,  beige,  boring,  , 


Latest Podcasts




Play / Pause

Listen now : A Bit of Culture: (REPEAT) Kam, Dhanya and Vernon get together to...

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) Jacinta Lim, Co-Founder, Seek Sophie, on how she curates hidden-gem experiences across Asia for the travel platform.

1:00 PM

A Bit of Culture

(REPEAT) Kam, Dhanya and Vernon get together to talk about reality TV, lessons and cultural resilience.

2:00 PM

Ringgit & Sense

(REPEAT) Siew Yuen Tuck, co-founder of Ringgitplus talks about some findings from RMFLS 2025.

2:30 PM

The Property Show

(REPEAT) Rueben Teoh, founder of the Fire Preventors Society shares key tips to prevent and respond to fires at home.

3:00 PM

Best of The Bigger Picture

(REPEAT) We speak to Dr Lee Hwok-Aun from the ISEAS-Yusof Ishak Institute about the good, the bad and the ugly of the government’s Budi95 fuel plan.

4:00 PM

Best of Evening Edition

(REPEAT) We speak to an expert in extreme physiology about what happens to the human body when we leave Earth’s atmosphere.

5:00 PM

BBC World Service

This episode of The Life Scientific features the late Jane Goodall, in an interview that was previously aired in 2020.