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Not A Marketing Mix-Up

Adam Miranda, Fisherman Integrated, Executive Creative Director

02-Oct-20 12:00

Not A Marketing Mix-Up

This year has brought about so many changes that many of us are left wishing that we could either fast forward to 2021 or rewind back to the good old days of pre-COVID.

 

And some smart marketers have tapped into our emotions and created a campaign that is clucking great!

 

Produced by: Richard Bradbury

Presented by: Richard Bradbury, Arvindh Yuvaraj, and Christine Wong


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Categories:  Personal FinanceInvestmentsFinancial LiteracyYoung FinancePersonal DevelopmentEntrepreneurshipSME

Tags:  Covid-19 marketingnandosfisherman





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