BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Enterprise Explores  >  What’s Driving Malaysia’s Online Behaviour

What’s Driving Malaysia’s Online Behaviour

Mimrah Mahmood, Vice President and Partner of Enterprise for Asia Pacific, Meltwater

27-Mar-25 12:00

What’s Driving Malaysia’s Online Behaviour

Nearly 98% of the population in Malaysia are online, and over 25 million use social media — big numbers that reveal how deeply digital habits are shaping daily life in 2025.

From how we search, shop, and spend, to the growing influence of AI and mobile-first behaviour, the Meltwater 2025 Global and Malaysia Digital Report highlights where consumers are heading.

Joining us to break down the key findings and what they mean for businesses is Mimrah Mahmood, Vice President and Partner of Enterprise for Asia Pacific at Meltwater.

Produced by: Carol Wong

Presented by: Richard Bradbury


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  marketseconomytechnology

Tags:  meltwater digital reportmalaysia digital trendsocial media usageconsumer behaviouronline shopping





Play / Pause

Listen now : The 6AM Stretch: Thought-provoking discussions on ideas, people and events shaping our...

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Dilin Wu, Research Strategist, Pepperstone tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Herman Chan, Bloomberg Intelligence discusses the outlook for US regional banks.

7:45 AM

Morning Brief

Dr. Sonia Mycak of ANU weighs in on Washington’s new sanctions against Russia’s major oil companies.

8:00 AM

The Breakfast Grille

Munira Mustaffa, Chasseur Group & Dr. Benjamin Loh, Monash University talks about disinformation & media literacy.

8:30 AM

Morning Brief

Datuk Seri Tengku Zafrul Abdul Aziz, Investment, Trade and Industry Minister talks about the upcoming ASEAN Summit and MITI's role in ensuring Malaysia's economic resilience.

8:45 AM

Morning Brief

We dive into the local and international news that matters to you.

9:00 AM

Opening Bell

(REPEAT) Dilin Wu, Research Strategist, Pepperstone tells us where international markets are heading.

9:15 AM

Opening Bell

(REPEAT) Herman Chan, Bloomberg Intelligence discusses the outlook for US regional banks.

9:35 AM

What's The Focus

We wrap up the week’s biggest conversations to keep you in the know.

10:05 AM

Open For Business

Alvin Andrew, Founder, FUBIZO

11:00 AM

Mattsplained

Matt Armitage, Founder, Kulturpop

12:00 PM

Enterprise Explores

Farid Zakwan, Team Captain & Macy Lim, Lam Research, Ilylia Kamaruzaman, Founder, Roboticist Malaysia

1:00 PM

The Breakfast Grille Repeat

Our flagship show, we feature both game-changers and groundbreakers in the hot seat.

2:05 PM

Discovery Hour

An eclectic selection of BBC shows, curated with variety in mind.

3:05 PM

Front Row

What began as a small neighbourhood collaboration has grown into PESZTA, a vibrant festival celebrating Kampung Attap’s creative spirit. We speak to the organisers about what’s new in its fourth edition.

3:20 PM

Front Row

We find out about the A4 Art Fair 2025, which celebrates “The Art of Everything,” blurring the lines between art, design, and everyday life.

4:05 PM

Health & Living

Doctor in the House: Are kids today living in an environment that is “too hygienic”? Are their immune systems really becoming weaker? Find out from the expert.

5:00 PM

Top 5 at 5

6:00 PM

Popcorn Culture

We review Good Fortune, and then discuss the best (and worst) of Keanu Reeves movies.

7:00 PM

Just For Kicks

8:00 PM

Bar None

9:00 PM

The Selector