Why SMEs Need to Expand into China

Sonny Khoong, Founding Partner, Willsonn Partners

05-Apr-23 12:00

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Prime Minister Datuk Seri Anwar Ibrahim visited China last week with 19 MOUs signed to boost investments in green tech, digital economy and modern agriculture.

Our Prime Minister also mentioned that several Chinese leading companies will make Malaysia their regional hub.

But what about SMEs in Malaysia who are thinking to expand their business to China? If you’ve been thinking about this, we are breaking down the do’s and don’ts of starting a business in China.

Sonny Khoong, Founding Partner, Willsonn Partners, a multidisciplinary consulting firm based in China joins us for this conversation.

Photo Credits: Freepik | 4045

Produced by: Lily Chai

Presented by: Richard Bradbury, Roshan Kanesan

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Categories: markets, technology, economy, managing, politics, culture, entrepreneurs, SME

Tags: smes, china, business expansion, business environment, culture,

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