With TikTok’s uncertain future, how can creators like MrBeast continue to thrive across multiple platforms? What are some long-term strategies that brands, influencer marketers and content creators can implement to build sustainable digital empires that aren't dependent on a single platform’s stability? Tune in to this episode of Marketing Mojo, where we speak with Kenneth Tan, Co-founder and CEO at BeLive Technology on how to build a digital empire, like MrBeast, in the midst of platform instability.

Produced by: Kishan Sivaswamy

Presented by: Richard Bradbury

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Categories:  markets,  technology,  managing,  entrepreneurs

Tags:  brand marketing platforms,  platform stability,  tiktok,  social media,  brand marketing,  content creators,  influencers,  sustainability,