BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Open For Business  >  14 Years of Wanderlust Around the World

14 Years of Wanderlust Around the World

Jenn Low, Founder and CEO, Wanderlust + Co

17-Apr-24 10:00

14 Years of Wanderlust Around the World

“Fashion retail is not a Silicon Valley story”.

Jenn’s Wanderlust + Co journey began back in 2010 in her apartment in Melbourne, powered by a WordPress website, self-made graphic designs, and about RM10,000 in startup money. Today her Wanderlust + Co products are present in nearly 30 countries, making over 70% of its revenue from foreign markets, and has been worn by the likes of Gigi Hadid, Kendall Jenner and Selena Gomez.

On this episode of Open For Business, we dive into the 14 year journey that Jenn Low has been on, from how she started the business to when it stopped being a side hustle and how she grew it into a 7-figure business.

Among other things, we also get into how influencer marketing played into the success of the business, how Instagram and later TikTok changed the game, why she didn’t raise any external funding, the brand’s push into physical retail, her ambitions ahead, and key lessons learnt along the way as an entrepreneur.

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  marketsWomen in Businessmanagingentrepreneurs

Tags:  businessjewelleryonline businessentrepreneurship





Play / Pause

Listen now : Morning Brief: Alina Amir, CEO and Co-founder of Arus Academy discusses institutional...

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Vishnu Varathan, Head of Economics & Strategy, Mizuho Banktells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Dr. Deborah K. Elms from the Hinrich Foundation discusses the latest tensions between the US and China and what they could mean for global trade.

7:45 AM

Morning Brief

Alina Amir, CEO and Co-founder of Arus Academy discusses institutional readiness in making school a safer place.

8:00 AM

The Breakfast Grille

Datuk Ahmad Shalimin Ahmad Shaffie, Chairman of EMGS discusses whether Malaysia can be a leading education hub in Asia.

8:30 AM

Morning Brief

Marhalim Abas, Freelance Defence Writer weighs in on Budget 2026, where the Ministry of Defence gets RM21.7 billion, up 3% from last year.

8:45 AM

Morning Brief

We dive into the local and international news that matters to you.

9:00 AM

Opening Bell

(REPEAT) Vishnu Varathan, Head of Economics & Strategy, Mizuho Banktells us where international markets are heading.

9:15 AM

Opening Bell

Toh Woo Kim, Senior Analyst, Hong Leong Investment Bank Research discusses how Budget 2026 might affect the tech sector.

9:35 AM

Ringgit & Sense

Thanneermalai Somasundaram, Managing Director of Thannees Tax Consulting Services discusses tax reliefs and goodies from Budget 2026.

10:05 AM

Open For Business

NanoSkunkWorkX (nSWX)

11:00 AM

Tech Talk

Prashant Kumar, Founder, Entermind

12:00 PM

Enterprise Explores

Azri Jamaludin and Shahrizal Denci, Directors, Bantu Tani

1:00 PM

The Breakfast Grille Repeat

Our flagship show, we feature both game-changers and groundbreakers in the hot seat.

2:05 PM

Discovery Hour

An eclectic selection of BBC shows, curated with variety in mind.

3:05 PM

Beyond the Ballot Box

TBC

4:05 PM

Health & Living

Focal therapies for prostate cancer promise fewer side effects for men, but is it suitable for every patient? We try to understand more about these minimally-invasive therapies.

5:00 PM

Top 5 at 5

6:00 PM

Talkback Thursday

8:00 PM

BBC World Service

Are atoms permanent? Tune in as the Crowd Science team tries to find the answers.