BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Open For Business  >  Finding The Right Influencer With Modello

Finding The Right Influencer With Modello

Same Tham, co-founder and CEO of talent platform Modello

23-Nov-20 10:00

Finding The Right Influencer With Modello

In the era of Instagram, YouTube, and TikTok, influencers have become one of the most aspirational jobs. In a 2019 report by research firm Morning Consult, 86% of Gen Z and millennials surveyed would post sponsored content for money, and 54% would become an influencer given the opportunity. But how do new talents make themselves open to these opportunities, and how do brands find the right people to represent them? Same Tham, co-founder and CEO of talent platform Modello, discusses this and more.

Produced by: Christine Wong

Presented by: Christine Wong


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  Personal FinanceInvestmentsFinancial LiteracyYoung FinancePersonal DevelopmentEntrepreneurship

Tags:  social mediainfluencersKOLsmarketing strategy





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Dovish or hawkish? Over or underweight? Bull or Bear? We speak to local and foreign analysts to find out how the different asset classes and markets react to the latest news, results and even geopolitical events.

7:15 AM

Morning Brief

A recap of global and local headlines in today's papers and portals.

7:30 AM

Morning Brief

7:45 AM

Morning Brief

8:00 AM

The Breakfast Grille

8:30 AM

Morning Brief

8:45 AM

Morning Brief

(REPEAT) We look into local and international news that matters to the public — highlighting the issue or event that sparks the most conversations and debates.

9:00 AM

Opening Bell

(REPEAT) An update on local and international capital markets, including a look at how Bursa Malaysia begins the trading day. We speak with local and foreign analysts to find out how different asset classes and markets react to the latest news, results, and geopolitical events.

9:15 AM

Opening Bell

(REPEAT) An update on local and international capital markets, including a look at how Bursa Malaysia begins the trading day. We speak with local and foreign analysts to find out how different asset classes and markets react to the latest news, results, and geopolitical events.

9:35 AM

Pinnacle Perspectives

We take you behind the scenes of the corporate C-Suite and provide insights into how senior business executives, be it management or board members, as well as strategic consultants and industry advisors navigate the challenges of running a business in the modern day. We dissect what keeps leaders up at night and compare notes on different strategies to stay afloat in a demanding environment.

10:05 AM

Open For Business

Innovating AI for Sustainability: The EB Tech Journey; Moses Vinsien, CEO & Ashweein Narayanan, CFO, EB Tech

11:05 AM

P&L

AI in Business: Turning Potential into Profit; Romain de Laubier, Asia-Pacific Chair of BCG X

12:00 PM

Enterprise Explores

Jianggan Li, Founder and CEO, Momentum Works

1:00 PM

The Breakfast Grille Repeat

2:05 PM

Discovery Hour

3:05 PM

Earth Matters

4:05 PM

Health & Living

5:00 PM

Top 5 at 5

6:00 PM

Today I Learned

New Year, New Skills; Tan Cheng Yi, educational psychologist

7:00 PM

Just For Kicks

8:00 PM

GGWP

9:00 PM

Wavelength