CashOut, a digital contest management platform that uses gamification to drive sales and customer engagement is aiming to change how businesses and marketers create marketing campaigns. In this episode, we speak with the co-founders, Jess and Brahma, why they started this platform as well as how they aim to grow and scale this business after the official launch next month. We’ll also talk about how the platform works and its competitive advantages along with the unique challenges to run and manage this platform.

Produced by: Kishan Sivaswamy

Presented by: Richard Bradbury

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Categories:  technology,  markets,  entrepreneurs,  SME

Tags:  digital contest,  gamification,  customer engagement,  online marketing campaigns,