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Vibefam: The Answer to Spreadsheet Hell For SMEs?

Serene Lim, Co-Founder and CEO, Vibefam

28-Aug-25 10:00

Vibefam: The Answer to Spreadsheet Hell For SMEs?

For many service-based SMEs in the health and wellness space, managing operations is a chaotic mix of spreadsheets, WhatsApp messages, and manual payment tracking. Singapore-based startup Vibefam is on a mission to fix this with its AI-powered "growth operating system."

Co-founder and CEO Serene Lim joins us to share their journey of building a platform that automates operations, boosts revenue, and has achieved an incredible 98% customer retention rate. She discusses their pivot from a community-focused app to a powerful business tool, their use of AI for churn prediction, and their strategy for a $1 million seed round to fuel expansion across Southeast Asia.

We discuss:

  • The "growth operating system" for service-based SMEs.

  • How they achieved a 98% monthly customer retention rate.

  • The pivot from a community app to a valuable business operations tool.

  • How they use AI to predict customer churn and optimize class slots.

  • Their plan to raise a $1M seed round to expand across Southeast Asia.

Produced by: Roshan Kanesan, Kishan Sivaswamy

Presented by: Roshan Kanesan


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Categories:  wellnessCorporatesentrepreneursSMEtechnologymanagingWomen in Business

Tags:  saassoftware as a serviceSME digitalisationhealth and wellnessai in businessventure capitalstartup





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