Novelship’s Snoop Dogg Partnership, $9.5 million Series B Deployment, and Fashion Brand Plans

Richard Xia, Co-Founder and CEO, Novelship

18-Oct-23 10:00

Pause
Embed

What do Snoop Dogg, venture capital, and sneakers have in common? The answer – Asia's fastest-growing sneaker trading platform Novelship.

Last month, the Singapore-based online streetwear marketplace announced a US$9.5 million series B funding round, which comes a few months after Novelship’s partnership with American hip hop legend Snoop Dogg.

Novelship first started out as a Carousell shop before becoming an online marketplace for buyers and sellers to trade authentic sneakers, limited-edition apparels, as well as exclusive physical and digital collectibles. Today the company is moving beyond just being a marketplace and building its own fashion and streetwear brand.

Having raised a total of $21.6 million, on this episode of Open for Business, you will hear about Novelship’s move from Carousell store to Asia's fastest-growing sneaker trading platform, the value Snoop Dogg provides to their ambitions, and whether they have what it takes to become a leading fashion icon in Asia, with Richard Xia, Co-Founder and CEO of Novelship

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: markets, culture, fashion, entrepreneurs

Tags: ofbbb2023, street wear, sneaker trading, hip hop culture, Carousell shop, snoop dogg, online marketplace, online platform, hip hop, tech startup, startup,

Today’s Shows

6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Dan Ives, Managing Director, Wedbush Securities discusses his top buys in the tech sector

7:45 AM

Morning Brief

Dr. Azmi Hassan, Senior Fellow at the Nusantara Academy for Strategic Research, weighs in on Malaysia’s political scene, including Khairy Jamaluddin’s potential return to UMNO.

8:00 AM

The Breakfast Grille

Shyam Priah Marimuthu of Yellow House KL, along with Dr Nur Fareza Mustapha of Khazanah Research Institute, sheds light on the realities of homelessness in Malaysia.

8:30 AM

Morning Brief

Dr. Ng Choy Peng, Universiti Pertahanan Nasional Malaysia discusses how roads will be affected during the upcoming monsoon season.

8:45 AM

Morning Brief

Adrian Pereira, Executive Director, North-South Initiative discusses how the recent court ruling and US-Malaysia trade labour provision can reshape labour practices.

9:00 AM

Opening Bell

(REPEAT) Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management tells us where international markets are heading.

9:15 AM

Opening Bell

(REPEAT) We take a look at the FBM KLCI as well as regional capital markets.

9:35 AM

People, Planet, Profit

Redza Abdul Rahman of BIMB Securities discusses their report "The Price of Every Drop" on water management challenges in Malaysia.

10:05 AM

Open For Business

Kristy Ting, Founder, Side Gig Accelerator

11:00 AM

Marketing Mojo

Dulya Wijeratne, Key Accounts Lead, Cult Creative

12:00 PM

Enterprise Explores

Matt Armitage, Founder, Kulturpop

1:00 PM

The Breakfast Grille Repeat

Our flagship show, we feature both game-changers and groundbreakers in the hot seat.

2:05 PM

Discovery Hour

An eclectic selection of BBC shows, curated with variety in mind.

3:05 PM

Beyond the Ballot Box

We speak to Graeme Ramshaw and Ooi Kok Hin, from the Westminster Foundation for Democracy (WFD) about the cost of politics in Malaysia and the barriers of entry for women and PWDs.

4:05 PM

Health & Living

Are You Eating Enough Protein?: With high-protein snacks and drinks often marketed at us, are we not consuming enough protein in our diets? A nutritionist weighs in.

5:00 PM

Top 5 at 5

6:00 PM

Talkback Tuesday

8:00 PM

BBC World Service

PROGRAMMES