BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Open For Business  >  Oyen - Pet Insurance First, Lifestyle Brand Later?

Oyen - Pet Insurance First, Lifestyle Brand Later?

Kevin Hoong, CEO, Oyen | Michelle Chin, COO, Oyen

22-Feb-23 10:00

Oyen - Pet Insurance First, Lifestyle Brand Later?

People love their pets, but do they love them enough to buy pet insurance? That’s certainly something that Oyen is hoping for. The digital pet insurance player is aiming to insure 100,000 pets in Southeast Asia within 3 years, fueled by its seed funding round of around RM1.7 million back in 2021. That said, 100,000 is a big number, how far is Oyen from achieving that goal?

We get into this, the viability of this business model, and whether Kevin and Michelle are looking to leverage Oyen’s brand beyond pet insurance

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  markets,  economy,  SME,  entrepreneurs,  managing

Tags:  pet insurance,  startups,  pets,  fintech,  insurance, 


Latest Podcasts




Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) For the last decade, Qualgro has quietly focused on the "boring back end of the internet", B2B software, data, and AI. General Partner Weisheng Neo joins us to explain why this approach is paying off.

12:00 PM

Popcorn Culture

(REPEAT) We review Noah Baumbach's Jay Kelly, which stars Adam Sandler and George Clooney.

1:00 PM

Cruise Control

(REPEAT) Suzuki returns to Malaysia with the Fronx, a compact crossover that's pretty solid. But what's the catch? Daniel Fernandez shares his thoughts.

2:00 PM

Matt-Splained

(REPEAT) We look back at some of the incredible and amazing breakthroughs in science we’ve seen in 2025.

3:00 PM

Earth Matters

(REPEAT) Selangor’s proposed Batu Arang waste-to-energy incinerator has sparked major community concern. Two residents explain the risks, the lack of official response, and why safer alternatives are needed.

4:00 PM

Bar None

(REPEAT) Aftar Singh, sports journalist at the New Straits Times join us to talk about our hockey team, the Speedy Tigers and how they're doing at the moment.

5:00 PM

BBC World Service

How do you separate fact from fiction when it comes to food? This episode of The Food Chain finds the answer.