The RM250K ECF Bet on an On-Demand Cleaning App
Tim Goi, Founder & CEO, Okay Task
10-Nov-25 10:00
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The on-demand home services space is notoriously difficult, with high-profile failures like Kaodim. So why is Tim Goi, a founder of a traditional B2B cleaning company, now entering the fray with his new app, Okay Task?
Tim Goi joins us to discuss:
* The strategic pivot from a B2B service to a B2C tech platform.
* How Okay Task plans to succeed where platforms like Kaodim failed.
* Their 20% transaction fee model and 250k ECF raise.
* Why finding cleaners (supply) is a bigger challenge than finding customers.
* Their strategy for building trust (insurance and partner agencies).
Produced by: Roshan Kanesan
Presented by: Roshan Kanesan
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Categories: technology, entrepreneurs, SME
Tags: cleaning services, on-demand services, gig economy, b2c, startup,
