BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  P&L  >  Avoid A Doomed IPO: Why Communication And Investor Relations Matter

Avoid A Doomed IPO: Why Communication And Investor Relations Matter

Darren Wong, CEO and Founder, Esente Advisory

30-Sep-24 11:00

Avoid A Doomed IPO: Why Communication And Investor Relations Matter

What makes a good messaging and communication strategy for your pre-IPO company?

In this episode of P&L, we dive into the critical role that communication and investor relations play in a successful IPO journey. We speak with Darren Wong, CEO and founder of Esente Advisory, about how businesses can craft compelling equity stories, engage investors during roadshows, and maintain confidence in the market post-IPO.

Tune in to explore:

- Pre-IPO messaging and investor engagement strategies

- How to tailor communication for different investor groups

- Best practices for roadshows and digital communication

- Managing expectations and building trust post-IPO

Whether you’re preparing for an IPO or looking to understand how companies can better communicate with investors, this episode will offer essential insights into the world of IPOs.

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  Corporatesmanaginginvestments

Tags:  equity storiesinitial public offeringinvestor relationsengagement strategies





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Dr. Benjamin Loh, Course Director, Bachelor of Digital Media & Communication, Monash University, discusses JKOM's present and future role.

7:45 AM

Morning Brief

Professor Dr Ong Kian Ming, Adjunct Professor at Taylor's University and former Deputy Minister of Investment, Trade and Industry discusses global tariffs.

8:00 AM

The Breakfast Grille

H.E. Dr. Hennadii Nadolenko, Ukraine’s Ambassador to Malaysia, updates us on the war, political outlook, and the US role in talks with Russia.

8:30 AM

Morning Brief

Dr James Dorsey of the S. Rajaratnam School of International Studies discusses the stakes as US-Iran nuclear talks resume amid military tensions.

8:45 AM

Morning Brief

(REPEAT) Professor Dr Ong Kian Ming, Adjunct Professor at Taylor's University and former Deputy Minister of Investment, Trade and Industry discusses global tariffs.

9:00 AM

Opening Bell

(REPEAT) Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management tells us where international markets are heading.

9:15 AM

Opening Bell

Imran Yusof, Head of Research, MBSB Research discusses the impact of new global tariffs on the Malaysian economy and equity market.

9:35 AM

People, Planet, Profit

We cover the latest news and views in the ESG space to help businesses thrive with impact.

10:05 AM

Open For Business

11:00 AM

Marketing Mojo

Nizwani Shahar, CEO, Havas Malaysia

12:00 PM

Enterprise Explores

Amin, SoyaCincau

1:00 PM

The Breakfast Grille Repeat

H.E. Dr. Hennadii Nadolenko, Ukraine’s Ambassador to Malaysia, updates us on the war, political outlook, and the US role in talks with Russia.

2:05 PM

Discovery Hour

An eclectic selection of BBC shows, curated with variety in mind.

3:05 PM

Beyond the Ballot Box

4:05 PM

Health & Living

5:00 PM

Top 5 at 5

A countdown of the 5 biggest stories of the day, to catch you up on all you need to know!

6:00 PM

Talkback Tuesday