BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Raise Your Game  >  Driving Sales #2: The Formula to Generate Desire and Close Sales

Driving Sales #2: The Formula to Generate Desire and Close Sales

Jeevan Sahadevan, Founder, Leverage Lab

09-Oct-23 11:00

Driving Sales #2: The Formula to Generate Desire and Close Sales

With less than 3 months left before we enter 2024, we’ve now entered crunch time for sales teams to meet their targets and KPIs for the year. Today on Raise Your Game, we continue our focus on sales with the second episode of a 3-part series with Jeevan Sahadevan, the Founder of Leverage Labs.

Last week we got into two critical skills that could make or break your sales efforts as the world navigates through economic uncertainty: Building Rapport and Prospect Diagnostics. Today you will learn how to build value around your products and services and generate desire in prospects to buy, including a Sales Formula from Jeevan, that he says will help you close sales in a big way.

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  personal developmententrepreneursCorporates

Tags:  generating desiresales formulasaleskpisales teamsales personclosing sales





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) Peng T. Ong, Co-Founder & Managing Partner at Monk's Hill Ventures talks about how to survive in an age where AI does everything for us.

12:00 PM

Popcorn Culture

(REPEAT) We review Sam Raimi’s survival-horror flick, Send Help, and then ask: What are the best depictions of survival, whether in movies or TV?

1:00 PM

Cruise Control

(REPEAT) Daniel shares his thoughts on what the 2026 Proton Saga MC3 is supposed to be for Malaysians after taking it out for a ride.

2:00 PM

Matt-Splained

(REPEAT) Matt and Richard unpack OpenClaw, aka Moltbot, and try to explain what a 2026 operated by agents is going to look like.

3:00 PM

Earth Matters

(REPEAT) This World Wetlands Day, we explore Kuala Selangor Nature Park, where mangroves, mudflats, and wildlife thrive just minutes from the city.

4:00 PM

Bar None

(REPEAT) Bowling legend, Esther Cheah joins us in the studio to reflect on her career after announcing her retirement recently.

5:00 PM

BBC World Service

Datshiane Navanayagam brings together two women from the US and Australia to discuss the art of writing a political biography and whether women in politics are placed under more scrutiny than men.