BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Raise Your Game  >  A Taste Of Brandfest 2018

A Taste Of Brandfest 2018

Andreas Vogiatzakis, Havas Media | Rachel Tan, Shopee Malaysia

10-Apr-18 11:00

A Taste Of Brandfest 2018

Brandfest is back! Over the last 14 years, the annual brand marketing forum has become a much anticipated arena for the brand marketing fraternity to share fresh ideas, insights and information on the future needs of brand builders. What kind of challenges are being experienced by brand marketers today? And what should company heads and brand custodians do to ensure that their brands remain meaningful? Some of the speakers at Brandfest 2018 give us a taste of what to expect at this year’s installment.

*Please note that the dates of Brandfest have been changed due to the upcoming general election, since this interview was recorded. Brandfest will now be on the 14th and 15th of May.

 

Produced by: Freda Liu


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: 

Tags:  Branding conferencee-commercemarketingHavas MediaShopee MalaysiaBrandfest 2018





Play / Pause

Listen now : The Selector: Covering all styles of music from indie, dubstep, folk, soul,...

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Tim Mulholland, President, TJM Limited, Chicago tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Prof. Alexis Dudden of NUS discusses what’s at stake in Japan’s snap election this Sunday.

7:45 AM

Morning Brief

Dr. Renard Siew, Climate Change & Sustainability Expert discusses if Malaysia’s e-waste import ban will make a real change.

8:00 AM

The Breakfast Grille

Juan Carlos Moreno Gutiérrez, Chargé d’Affaires of Colombia in Malaysia, discusses Colombia-Malaysia ties and his views on the US–Venezuela crisis.

8:30 AM

Morning Brief

Dr. Michael Montesano, Associate Senior Fellow, ISEAS-Yusof Ishak Institute talks about Thai election.

8:45 AM

Morning Brief

Trung Ghi, Partner and Head of Energy & Utilities at Arthur D. Little in Asia Pacific, discusses the global critical minerals landscape in the wake of US government's recent moves.

9:00 AM

Opening Bell

(REPEAT)Tim Mulholland, President, TJM Limited, Chicago tells us where international markets are heading.

9:15 AM

Opening Bell

Geoff Howie, Market Strategist, Singapore Exchange gives us an outlook for Singapore's market.

9:35 AM

What's The Focus

We wrap up the week’s biggest conversations to keep you in the know.

10:05 AM

Open For Business

Co-founders Sean Tan and Jesmine Tan join us to break down what has changed since we last spoke to them in 2024, how their revenue mix and operations have evolved, the commercial logic behind their move into kids skincare, the economics of selling across online and physical retail, and how they are balancing scale with profitability as they plan for 2026 and beyond.

11:00 AM

Mattsplained

Matt Armitage, Founder, Kulturpop

12:00 PM

Enterprise Explores

MTDC 2

1:00 PM

The Breakfast Grille Repeat

Juan Carlos Moreno Gutiérrez, Chargé d’Affaires of Colombia in Malaysia, discusses Colombia-Malaysia ties and his views on the US–Venezuela crisis.

2:05 PM

Discovery Hour

An eclectic selection of BBC shows, curated with variety in mind.

3:05 PM

Front Row

Young theatre makers push boundaries in The Young Blood Experiment. We speak to Yanu and Yuthes Umadevi Navarathinam about their bold new plays and ideas.

3:20 PM

Front Row

Tune in to find out about the latest happenings in the local arts scene, and get the lowdown on the best shows and exhibitions in town.

4:05 PM

Health & Living

We look at MAKNA’s 30-year history in helping improve the lives of cancer patients.

5:00 PM

Top 5 at 5

A countdown of the 5 biggest stories of the day, to catch you up on all you need to know!

6:00 PM

Popcorn Culture

We review Sam Raimi’s survival-horror flick, Send Help, and then ask: What are the best depictions of survival, whether in movies or TV?

7:00 PM

Just For Kicks

We look back at the semi final matches of the Carabao Cup that saw Arsenal and Man City booking their places in the final, and look ahead to Matchweek 25 of the EPL!

8:00 PM

Bar None

Bowling legend, Esther Cheah joins us in the studio to reflect on her career after announcing her retirement recently.

9:00 PM

The Selector

Covering all styles of music from indie, dubstep, folk, soul, electro and everything in between from some of the most exciting artists in the UK.