The 7 Sentence Marketing Strategy

Jeevan Sahadevan, Founder, LeverageLab

07-Mar-22 11:00

Pause
Embed

For many businesses, the last two years of this pandemic was all about surviving. Now it is time to thrive as markets and borders open up globally. The key to thriving in business is marketing; however, many entrepreneurs and managers don’t have a proper marketing strategy for their businesses and don’t even know where to begin to build an effective marketing strategy. Founder of LeverageLab, Jeevan Sahadevan, takes us through the 7 sentence marketing strategy that’ll get your business thriving. Just 7 sentences!

Image Credit: Shutterstock | Song_about_summer

Produced by: Freda Liu

Presented by: Freda Liu

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: SME, business analysis, entrepreneurship, markets, investments

Tags: marketing strategies, business, business development,

Today’s Shows

11:00 AM

Best of Enterprise

(REPEAT) Is Kwai Chai Hong preserving heritage, or curating it for a modern audience? Its Co-Founder, Zeen Chang discusses the fine line between community and commodity.

12:00 PM

Popcorn Culture

(REPEAT) The team reviews Good Luck, Have Fun, Don't Die & Wuthering Heights on this episode of Popcorn Culture!

1:00 PM

Cruise Control

(REPEAT) Are Malaysians switching to EVs at an acceptable rate? We unpack where we are in this week's episode.

2:00 PM

Matt-Splained

(REPEAT) Instead of talking about equitable societies, AI has once again decided we have to revert to the ‘world in peril’ format. Richard and Matt try to make sense of it all. Again.

3:00 PM

Earth Matters

(REPEAT) We speak with Lanuza Layon, Chairperson of the Kampung Sungai Kurau Village Development and Security Committee, and Sarah Amer, a Community Organiser from Gerimis Art Project, about the broader struggle for Orang Asli land rights in Malaysia.

4:00 PM

Bar None

(REPEAT) We discuss the latest changes made to BWF's tournaments and competitions, set to take place from 2027 onwards.

5:00 PM

BBC World Service

Datshiane Navanayagam talks to two women whose life changing illnesses led them to set up new businesses after they discovered high street clothes are uncomfortable and difficult to wear when you have restricted mobility or medical needs.

PROGRAMMES