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The 7 Sentence Marketing Strategy

Jeevan Sahadevan, Founder, LeverageLab

07-Mar-22 11:00

The 7 Sentence Marketing Strategy

For many businesses, the last two years of this pandemic was all about surviving. Now it is time to thrive as markets and borders open up globally. The key to thriving in business is marketing; however, many entrepreneurs and managers don’t have a proper marketing strategy for their businesses and don’t even know where to begin to build an effective marketing strategy. Founder of LeverageLab, Jeevan Sahadevan, takes us through the 7 sentence marketing strategy that’ll get your business thriving. Just 7 sentences!

Image Credit: Shutterstock | Song_about_summer

Produced by: Freda Liu

Presented by: Freda Liu


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Categories:  SMEbusiness analysisentrepreneurshipmarketsinvestments

Tags:  marketing strategiesbusinessbusiness development





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