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How To Build A Cross-Border DTC Malaysian Brand

Ching Kah Hing, CEO of Meecko.Asia

28-Sep-21 11:00

How To Build A Cross-Border DTC Malaysian Brand

It sounds like a dream, but many out there are living it. It’s not impossible, too hard or too expensive to build a global direct-to-consumer Malaysian brand. Co-Founder and CEO of Meecko.Asia, Ching Kah Hing gives us the framework to scale your ecommerce business across borders quickly and successfully, without putting your product on a marketplace.

Image Credit: everything possible | Shutterstock

Produced by: Audrey Raj

Presented by: Audrey Raj


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