With “Customer Experience” or CX being the marketing buzzword of 2019, more brands have been trying to connect with the community by giving their target demographics immersive, transformative experiences that leave a lasting impression. What does it take to build a powerful brand experience, and do it repeatedly year-round? We speak to the people behind Urbanscapes, the Good Vibes Festival and Tiffin about slaying experiential marketing.

Produced by: Audrey Raj

Presented by: Audrey Raj

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  Personal Finance,  Investments,  Financial Literacy,  Young Finance,  Personal Development,  Entrepreneurship

Tags:  marketing mojo,  customer experience,  engagement marketing,  urbanscapes,