Licensing Smarts

Janet Toh | Cheah Chew Lan

21-Sep-15 13:00

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What’s sexy about the world of licensing? Mostly we think of cartoon characters on t- shirts and children’s products, but that of course is just scratching the surface. The co-chairs of the recent 6th LES Asia Pacific Regional Conference educates us on the world of licensing.

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Tags: Licensing Smarts, Janet Toh, Cheah Chew Lan, LES Asia Pacific Regional Conference, 6th LES Asia Pacific Regional Conference, license, licensing, conference

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