The Rise of Southeast Asia's E-Shoppaholics

Fariz Maswan, Head of Sales & Partnership, Ninja Van Malaysia

08-Aug-23 11:00

The Rise of Southeast Asia's E-Shoppaholics

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There’s a new breed of online shoppers in Southeast Asia. While most of us return to the malls for the bulk of our shopping after the pandemic, this segment of savvy, loyal e-commerce shoppers continue to buy all they need online - accounting for almost half of the total e-commerce purchases in the region. Our friends from Ninja Van Malaysia give us some insights into this segment of the population, and what local e-commerce players can do to win the hearts of these e-shoppaholics.

Photo Credits: Shutterstock

Produced by: Audrey Raj

Presented by: Audrey Raj

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Categories: markets, technology, SME, entrepreneurs

Tags: retail, online shopping, e-commerce, trends, customer loyalty,

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