Leading Through the AI Hype

Joe Atkinson, Global Chief AI Officer, PwC

22-May-25 11:00

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Everyone’s talking about AI, but few are talking about how to lead through it. We speak with Joe Atkinson, the newly appointed Global Chief AI Officer at PwC, about what it really takes for businesses to adopt AI responsibly and effectively.

Fresh off PwC’s AI Leadership Conference, Joe shares insights on the ground-level realities companies are facing, from FOMO in the boardroom to the infrastructure and trust gaps that can derail even the most ambitious AI strategies. We also explore PwC’s billion-dollar partnership with Microsoft and OpenAI, the risks of moving too fast, and why the future of work isn’t about replacing people, but empowering them.

Produced by: Richard Bradbury

Presented by: Richard Bradbury

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Categories: technology, Corporates, managing, SME, entrepreneurs

Tags: AI Leadership Conference, trust gaps, ai, ai adoption, ai ethics, AI Governance,

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