Superior products the way to go

Count Anton Wolfgang von Faber-Castell, Faber Castell

23-Dec-11 00:04

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Count Anton Wolfgang von Faber-Castell tells how the company can stay in family hands for more than 250 years and the vision for the company for the next 10 years in view of competing substitute products like the iPad. The premium maker of writing materials sells more than 2 billion pencils a year and last year's revenue was 540 million Euros.

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