Is The Sun Setting on Bancassurance?

17-Jan-18 08:05

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Sun Life Malaysia describes itself as a leader in bancassurance. Yet, a 2016 Bloomberg Gadfly article criticizes the model, saying it "comes closest to fitting Einstein's theory of insanity" and is a "sorry experiment". Raymond explains bancassurance's role in helping Malaysia achieve Bank Negara's target of a 75 percent insurance penetration rate by 2020.

Presented by: Tan Chung Han

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Tags: Insurance, Takaful, Insurtech, Sun Life Malaysia, Khazanah, Bank Negara

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