Levi's Keeping It's Heritage Relevant In SEA

Sameer Koul, General Manager for Southeast Asia & Country Manager for Thailand, Levi Strauss & Co.

30-Oct-24 08:00

Levi's Keeping It's Heritage Relevant In SEA

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Levi's, a brand synonymous with jeans, has a 170-year heritage. But does it still have a cache, and how does this world-leading apparel maker compete in SEA? We pose these questions to Sameer Koul, General Manager for Southeast Asia and Country Manager for Thailand, Levi Strauss & Co.

Produced by: Natalie Tan

Presented by: Wong Shou Ning

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Categories: the workplace, fashion, sponsored content

Tags: levi strauss & co, blue jeans, apparel, fashion,

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