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Podcast  >  Enterprise  >  Open For Business  >  Up The Ante - Kopitiam Talk #7: Greatest Marketing Tool? Your Staff.

Up The Ante - Kopitiam Talk #7: Greatest Marketing Tool? Your Staff.

Chai Hui Fung, Nando’s Malaysia | Chin Ren Yi, MyBurgerLab

18-Apr-16 10:00

Up The Ante - Kopitiam Talk #7: Greatest Marketing Tool? Your Staff.

We’ve heard of the social media hijacks by Nando’s Malaysia as well as MyBurgerLab. How did they do it so well? Chai Hui Fung, marketing director of Nando’s Malaysia and Chin Ren Yi, co-founder of MyBurgerLab chats about - with almost no budget for marketing, their staff makes the greatest marketing asset. 


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Tags:  social media hijackburger fadnando’s malaysiacharcoal bunopen for businesskopitiam talkhiring local talentsnando's malaysia





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