BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Open For Business  >  The Krispy Kreme of Cinnamon Rolls? How Homebaker@Clover Plans to Get There

The Krispy Kreme of Cinnamon Rolls? How Homebaker@Clover Plans to Get There

Rosli Manaf, Co-Founder, Homebaker@Clover

26-Sep-24 10:00

The Krispy Kreme of Cinnamon Rolls? How Homebaker@Clover Plans to Get There

From a pregnancy craving to a multi-million ringgit business, in this episode of Open For Business, we sit down with Rosli Manaf, Co-Founder of Homebaker@Clover, to explore the journey of building a successful bakery chain specialising in cinnamon rolls.

Rosli shares how this passion project grew into a thriving business with 11 outlets across the Klang Valley, the challenges of scaling in the ever competitive and complex F&B market, and his ambition to make Homebaker@Clover the Krispy Kreme of cinnamon rolls.

Tune in to learn:

- The transition from a corporate career in IT and telecommunications to starting an artisanal bakery.

- How focusing on cinnamon rolls helped Homebaker@Clover stand out.

- The challenges, mistakes and lessons learnt of scaling a food business while maintaining quality.

- Future growth plans, including franchising and potential international expansion.

Produced by: Kishan Sivaswamy

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  marketsmanagingfoodentrepreneurs

Tags:  artisanal bakerybakery chainf&b industry





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) Hann Liew, Founder and CEO of Halogen Capital, joins BFM to review a volatile 2025 and outline the outlook for 2026.

12:00 PM

Popcorn Culture

(REPEAT) In this double bill episode, we review the newly concluded Season 1 of Apple TV's Pluribus, and discuss whether it has us excited for a second season of this philosophical sci-fi mystery.

1:00 PM

Cruise Control

(REPEAT) We kick off the first episode of this year with Daniel's thoughts on the iCaur V23, an EV that, according to him, is simply awesome.

2:00 PM

Matt-Splained

(REPEAT) In a world of constant iteration cycles and incremental upgrades, we take time to salute some of the big names and services that the tech world lost in 2026.

3:00 PM

Earth Matters

(REPEAT) Fireflies in Bukit Kiara signal ecosystem health under urban pressure. We explore why they matter, and how a new intiative called The Glow Campaign is driving collective action.

4:00 PM

Bar None

(REPEAT) We explore pickleball's rise in popularity and whether it's here to stay.

5:00 PM

BBC World Service

BFM presents the BBC World Service, which provides in-depth coverage of issues from around the world.