Data companies are using sophisticated psychological techniques to manipulate and nudge our behaviour. #DeleteFacebook is no solution. We need to completely change the business model of online companies if we want to safeguard our personal information, thinks Matt.

Produced by: Richard Bradbury

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: 

Tags:  Enterprise,  Tech talk,  Mattsplained,  kulturpop,  facebook,  Matt Armitage,  personal data,  Cambridge Analytica,  delete facebook