How To Build Public Buy-In For PADU
Tai Zee Kin, Digital Political Communications Consultant
24-Jan-24 08:30
![How To Build Public Buy-In For PADU](https://bfmcms.s3.ap-southeast-1.amazonaws.com/websiteimages/morning-brief/2024-01-24_padu-malaysia-madani-rafizi-communications-data-registration/og_b29fd935-a60f-4f45-8c1d-c1de0ce34977.png)
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Although it has been 3 weeks since the launch of PADU, registration for the database has been underwhelming, standing at some 4.5% of the targeted number. What accounts for the tepid response? Tai Zee Kin, a Digital Political Communications Consultant, imparts insights on how to enhance the effectiveness of the government's messaging strategy.
Image credit: Bernama
Produced by: Moh Heng Ying
Presented by: Shazana Mokhtar, Philip See
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Categories: economy, government, politics
Tags: data registration, padu, central database hub,