Customer Driven Takaful
Azim Mithani, Prudential BSN Takaful
23-May-13 04:56
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Azim Mithani of Prudential BSN Takaful joins us on the Breakfast Grille to discuss:
- what he brings to the organisation and how he has changed things up
- similarities and differences of takaful and traditional insurance businesses
- Pru BSN Takaful's sales channels
- caps on agent commissions and whether the insured will bear the cost
- focussing on products that address the wider needs of the consumer
- market penetration and how to increase demand
- muslim versus non-muslim uptake on takaful products
- investment returns on assets under management
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Tags: insurance, prudential, bsn